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Leonard v. Pepsi
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| Leonard v. Pepsi | |
| Court | United States District Court for the Southern District of New York |
|---|---|
| Citation | |
| Date decided | August 5, 1999 |
Facts
Pepsi ran a promotion in the 1990s to encourage consumers to collect "Pepsi points." One of the Pepsi ads shows a boy exchanging 7,000,000 Pepsi points for a Harrier military jet.
Leonard really wanted the Harrier jet. He figured that 7,000,000 Pepsi points would require him to spend $700,000. At the time, disregarding the civilian restrictions from buying a military jet, the cost of the said Harrier jet was $23,000,0000. Thus, it seemed to Leonard like a discount of over $22 million dollars from Pepsi if the ad had been serious.
When Leonard ordered the Harrier Jet, Pepsi officials replied that the advertisement was intended to be humorous and attention-grabbing.Procedural History
Pepsi sued Leonard in the Southern District of NY seeking declaratory judgment that the Pepsi didn't owe Leonard the jet.
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